Providing Help with Book Titles, Subtitles and Back-Cover Copywriting, to Publishers and Self-Publishing Authors of Non-Fiction and Fiction

“Help! I don’t know how to write a book title!”

And you’ve tried. Really tried.

You’ve written a book – a wonderful book, if you do say so yourself — but you have no idea how to write a book title for it.

We’re talking good book titles here—ones that grab eyeballs and make book hunters want to pull out their wallets or one-click-buy on their Kindles.

Heaven knows, you tried. 
You’ve Googled, “How to write a book title.” You came up with a pile of book title ideas, but none of 
them sounded any good. To which I ask…

“Why should you know how to write a title for a book you’ve written?”

Crafting good book titles requires a very different skill set than actually writing a book. And it’s a skill few people have (happily, I’m one of them—if I may say so myself…).

Bad Title = Camouflage

Even sadder? When authors of great books come up with titles they think just rock.

But, because they’re so close to their subject, they don’t realize it’s weak, boring, confusing or unclever. And that’s a book flop waiting to happen.

Here’s what happens when an author doesn’t know how to write a book title: A good book becomes camouflaged. Useful if you’re trying to avoid detection. Not so much if want to stand out in a book marketplace that sees ~700,000+ new entries annually.

Good book titles can be the difference between successful books and ones that go nowhere. As the Title Tailor, I don’t just create 
good book titles, I create outstanding book titles that sell books. And isn’t that the point?

Peter Bowerman is The Title Tailor. Most authors — no matter how talented — don’t know how to write a book title. Peter has a knack for creating and delivering catchy book title ideas to his clients. Title packages include ideas for the all important explainer-subtitle. Many authors also request Peter’s services for back-cover writing, often the final make-or-break point before a browser’s buying decision. Peter lives in Atlanta, Georgia and serves authors throughout the English-speaking world.

2771 Farmstead Rd. SE, Smyrna, GA 30080 Email: peter@titletailor.com Phone: 770.438.7200

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